IGNACIO ROZENTAL
Creative direction
and storytelling
for global brands.
WORK
Selected Projects.
ABOUT
Hello, I’m Ignacio.
I’m a Creative Director and Copywriter with over 20 years of experience in advertising, specializing in creative conceptualization, storytelling and communication strategy.
Throughout my career, I’ve worked at agencies of different scales, including Publicis, Wunderman, Havas and Circus. I’ve had the opportunity to collaborate with leading global brands, developing integrated campaigns and communication strategies across different markets and platforms.
My expertise includes digital campaigns, social-first content, branded storytelling and influencer marketing. I believe in creating ideas that are not only relevant to brands, but also meaningful to the people they want to reach. My work has received recognition at Cannes Lions, D&AD, Clio Awards and New York Festivals, among others.
I’m also passionate about technology and its impact on the creative industry. Over the past few years, I’ve integrated artificial intelligence into my creative process, from research and conceptual development to content production. I see AI as an essential tool for expanding creative possibilities, improving workflows and bringing better ideas to life.